Methodology of Delight
How can we design for Delight?
The Four Research Acts
Start anywhere, repeat as needed, remix freely.
Our methodology is structured around four research acts—modular and flexible steps we use to investigate and shape Delight. Each act generates specific outcomes and can be used independently or in combination.
define Delight
What is Delight?
How do we experience it?
We begin by exploring the core elements that make an experience delightful — from the emotional structures that support it to the interactions that trigger it.
decode Delight
What shapes our sense of delight?
We begin by exploring the core elements that make an experience delightful — from the emotional structures that support it to the interactions that trigger it.
describe Delight
How do we make the intangible visible?
We begin by exploring the core elements that make an experience delightful — from the emotional structures that support it to the interactions that trigger it.
design Delight
How can we create with delight in mind?
This final dimension brings everything together — turning insights into design strategies that craft experiences meant to resonate, uplift, and endure.
